For contractors, designers, property managers and resellers

Open a GELS trade account.

Five-minute application. CIPC verified. Three-day approval. Once approved you get trade pricing on the full GELS range, 30-day credit, photometric data, audit logbook templates, and the reseller portal for live stock, quote builder and order history.

Physical Agents Regulations · in force since 6 September 2026 · 3 days and counting

Company name

Trading as (if different)

VAT number

If VAT-registered

Company registration

Primary contact

Full name

Phone

Buyer type

Helps us route your application

Delivery address

Street address

Address line 2

City

Province

Postal code

Compliance context

Optional but useful — helps us route your account to the right specialist and prep relevant datasheets ahead of your first quote. Same questions the 5-step compliance check asks.

Building type

Typical peak occupancy

Current emergency lighting

Expected project timeline

Trading profile

Estimated monthly purchase volume

Helps us plan stock and credit for your account

Brands of interest

GELS — Emergency lighting (PAR-compliant)Genstar Lighting (commercial / industrial / residential)

Tick all that apply

Anything else?

I’m happy to receive updates about new SANS-compliant products and compliance briefings. (Transactional emails will be sent either way.)

By submitting, you agree to our trade-account terms and POPIA privacy policy. Approval typically takes 3 business days after CIPC verification.

What you get

Trade pricing on the SANS-certified range
30-day credit after first invoice
Reseller portal — live stock + quote builder
Photometric (IES) + SANS 1464-22 test certificates
Audit logbook templates + compliance support
Same-day dispatch on stocked items

One price, every reseller

GELS runs a single fixed reseller price across the range — no tiers, no volume thresholds, no quarterly reviews. Every approved reseller sees the same trade price on every SKU.

Emergency luminaires are quote-only: add items to your quote and the GELS accounts team confirms your fixed trade price, stock and PAR-compliance notes within one working day.

Why open a GELS trade account now

Since 6 September 2026, the Physical Agents Regulations make SANS 1464-22 emergency lighting mandatory in every qualifying workplace. Site assessment → installation → commissioning takes 6–12 weeks, so every customer who hasn't started is already exposed — and every week you can shorten that is a reason for them to call you first.